When a man rejects you, and you're still hanging out and being "friends", when in fact you still have very real feelings for him, you're actually subjecting yourself to hurt and pain as long as you continue to allow him to be just your "friend."
A man who does not desire you is worthless as romantic partner.A good friend, maybe, down the line. But as a romantic partner - worthless.So - forget about this man. Fill up your dance card so much you don't have time to take his phone calls or have coffee with him.
Don't "dump" him, just CROWD HIM OUT. Put him ON HOLD.